How do we power up brands, you ask? Let some of our projects show you.
Feel free to be inspired.

A unique type of event carpeting that can help reduce the event’s ecological footprint. It is an innovative concept that demands well-considered positioning. That’s just where our strengths lie.
AZ groeninge
Unique open day
AZ Groeninge schrijft nieuw verhaalop Dag van de Wetenschap
Rockfon content in the Nordics.
On Thursday 23 March Danilith opened the doors of its brand-new show house in Wortegem-Petegem. To introduce this nearly zero-energy house to stakeholders and customers as well as to its own staff, the building company called in D’M&S. Our communication experts not only realised the brochures, radio commercials, press releases and other communication on the opening, but also organised the successful opening event.
Crossmediale communicatie
Stichting tegen Kanker
Every other year Stichting Tegen Kanker presents Grants to scientists who offer a significant contribution to cancer research. This year, our event team turned this prestigious event into a stylish awards ceremony. A bull’s-eye.
These past few years, Tupperware went to the sea by bike on sunny summer days. The well-known American brand of plastic domestic products wanted to get people interested in a fresh challenge.
Insect bites or burning sun. With the Picasol care products everyone can enjoy a worry-free holiday. On its newest website, pharmaceutical company Oystershell engaged in a battle with summer pests. We also provided the tools for promoting Picasol online.
Compass Group
On 1 June our event team organised the ‘Battle of the Chefs’ for food service specialist Compass Group. During the final in Tour & Taxis, 10 chef teams battled for the title ‘Signature Dish of the Year’. The 250 guests enjoyed the cooking spectacle to the full.
Metagenics, worldwide leader in the production and distribution of food supplements, wanted to give the sale of one of its products a boost. CurcuDyn, non-prescription medication that relaxes stiff muscles, tendons and joints, was given an inventive campaign concept.
Belgosuc produces semi-finished products based on natural sugars for the artisanal and industrial food industry. To familiarise customers and potential leads with its activities and assortment, we put print communication in the picture.
Pharmaceutical company Merck Consumer Healthcare sought a subtle but striking concept to promote one of its products among the female target group. We developed a stimulating campaign that left little to the imagination.
Car manufacturer Honda has been organising the NHC Convention, a worldwide event Honda employees from more than 30 countries take part in, since 1973. Honda Belgium organised the local edition in Brussels in June. D’M&S designed a strong concept (image) and developed a whole range of offline communication tools.
The cooperation between D’M&S, Pauwels Sauzen and cyclo-cross world champion Wout van Aert was a huge success! The commercials that aired on VTM at the start of cyclo-cross season 2017 whetted everyone’s appetite.
Agfa Materials
With the UNIQOAT, Agfa Materials, a division of Agfa-Gevaert, introduced a revolutionary backsheet for solar panels at the largest PV trade fair in China. We enforced the launch of this innovation with an applicable concept image and a mix of communication tools.
Overstock, distributor of garden and indoor furniture, has a well-filled product catalogue. With the summer on its way, the retailer put its compact Bristol garden sets in the limelight... in a small, colourful catalogue.
For Arteco, European market leader in coolants for the automobile industry, we developed a fourth concept image Arteco uses in a worldwide campaign.
Ham, bacon, salami, game pâté. This is just a selection of Bourgon’s assortment. To promote the rich variation of meat products and the craftsmanship of the butcher, we created a tasteful campaign.
The branding of technical textile producer Seyntex needed an upgrade. Our communication specialists developed a creative and transmedia marketing strategy with which Seyntex positions itself firmly on the international B2B market. The basis of the new branding is a corporate concept (image), which we continued in the website and corporate identity, a corporate video, a tetralogy brochure and trade fair material.
Bobbejaanland is the most enjoyable ‘country’ for professionals and companies for a teambuilding event, staff party or other event. The amusement park in Lichtaart gladly mixes business and fun. We highlighted this with a striking B2B concept and a transmedia mix of communication tools.
Hearing specialist Amplifon wanted to inform the general public about hearing loss and the solutions it offers in its hearing centres. We gave the campaign the necessary echo and provided original information material.
GLS is a leading parcel service provider for companies, but also wants to be top of mind for private individuals. To promote its new brand GLS-ONE in this B2C market, we developed a transmedia strategy. For instance, we are currently directing the target group towards the website via online marketing and with a national television campaign starring the Red Devils. Guaranteed stopping power!
Intro: Master baker Poppies approached D’M&S with the request to revamp their website. A job we gladly took to heart. Our experts sketched the new structure and worked out a modern, attractive and high-performing website.
Wallfashion specialist Grandeco treated its employees to a family day in true festival style! The enchanting pop-up bar Treelove in Tielt was the setting for a fun filled day on 17 September. Our event planners ensured the smooth flow of the day and provided children’s entertainment, food trucks, a photo search, a DJ and more!
Project developer Alheembouw asked us to give their website a new, modern look. After analysing the content and functionalities of the old website, we transformed it into a smooth navigable website with a modern and light design. In addition, we were responsible for the concept and production of a corporate movie that puts the company in the picture in an attractive way.
AZ groeninge
On Saturday 16 September, AZ Groeninge officially opened the doors of the new campus at Kennedylaan. D’M&S got to organise three events for the Kortrijk hospital: a VIP opening ceremony, an open day and also an evening party. We not only organised the events, but also developed all communication tools, such as a website, offline and online invitations and registration platforms.
KBC Autolease
KCB Autolease fully engages in multimodal mobility. We helped the car leasing company to put the communication about this strategic change on the right track.
Healtech develops and produces machines that restore the electronic connections in the body and heal the patient. D’M&S not only came up with the name of the new company, but also worked out all the communication that goes with it: from logo, corporate identity, website and videos to a creative concept that explains this new form of medicine.
Fujirebio developed a new test that detects Alzheimer’s disease at an early stage. The health care company asked us to develop an online strategy to raise awareness among both the general public and medical professionals and to activate both groups.
The jewellery brand Victoria asked us to make a new website that is not only user-friendly for its visitors but also easy to modify by Victoria itself. D’M&S rolled up its sleeves and created on top of the new website a new logo and corporate identity, a look book video and photos and also took care of the organization of the new collection’s launch event.
Healthy cooking. A piece of cake when you have the right devices. An oven with steam function is such a must-have for those who love better cooking. In the run-up to Batibouw, we prepared a campaign for AEG Belgium that put these assistants of healthy cooking in the spotlight. Our recipe?
Philips TV
Android, AmbiLux, AmbiLight … there is no such thing as the television to Philips. This electronics giant offers a TV for each kind of customer and contacted D’M&S to manage their different Facebook and AdWords campaigns.
Promeco Tempcontrol
Promeco developed a new technology keeping food served on a plate, in a glass or bowl, at the right temperature for a longer amount of time. To successfully launch Tempcontrol amongst manufacturers of tableware and cooking utensils, we came up with a powerful concept visual, integrated in the website as well as in a B2B information leaflet.
Mitsubishi Electric
Mitsubishi Electric values a heat pump as the ultimate solution for heating, cooling and ventilation, and wants everyone to know about it! D’M&S developed a search engine optimised website, informing the consumer about all ins and outs of heat pump technology. To truly bring the website to life, we also made a video and designed trade fair material for Batibouw.
Finding a single and clear concept to encompass the complex service portfolio of supply management specialist Solvint… that was the mission our marketing experts chose to accept. We developed the ‘unexplored potential’ concept, consisting of 3 powerful visuals used on the new website and in offline marketing tools. The result? A campaign visual that explains Solvint’s activities at a single glance.
With the aim to clearly position executive search specialist Altior in the business market, D’M&S devised a powerful concept, supported by a unique image of a paper unicorn. This concept was then translated into an eye-catching direct mailing, targeted at both existing clients and prospects, whilst at the same time online and offline corporate style were given a revamp as well.
Hainan Airlines
10 jaar geleden landde het eerste vliegtuig van de Chinese luchtvaartmaatschappij Hainan Airlines vanuit Bejing in Brussel. Om dat te vieren nodigde het in september 250 relaties uit voor een ‘east meets west’ event.
Dossche Mills
Artipur are mixes for specialty bread Dossche Mills brings to the market for bakeries. These Artipur mixes do not contain any active bread enhancers. We seasoned all communication linked to the launch of this new range with style and inspiration.
On Chillventa, the professional trade fair for the refrigeration industry in Nürnberg, Germany, Baltimore Aircoil Company (BAC) launched a corporate image intended to highlight their sustainability strategy and ecological ambitions. We came up with the visual and the fair booth.
Zoute Events
This year, the prestigious classic car festival Zoute Grand Prix celebrated its seventh edition. D’M&S not only managed all press communication as it did before, but was also responsible for all online marketing and organising the VIP activities in Kortrijk.
Last year, a group of driving forces in the Belgian vegetable and fruit industry joined together in a new group: Greenyard – immediately one of the largest suppliers of vegetables and fruit worldwide. This merger became the main theme in the first annual report we drew up for this freshly founded venture. Both in the printed and online version.
Imperial Meat Products
One informative magazine per quarter. At the start of this year, Imperial Meat Products put a first step in the right direction to strengthen ties with the butcher-tradesman. The fine meats producer understood however there was more potential than meets the eye… spurring on D’M&S Online to set up an online platform, which was launched with a tasteful event managed by D’M&S Events.
Since one year, building contractor Danilith has turned to a new style of communication. A revamped corporate style, an array of print tools, advertising and radio campaigns and a brand new website were all part of the plan, and now need to be evaluated. Did the marketing analysis and communication optimisation really work? Conclusion: they definitely have.
Creative concepts that are totally timeless. For many years, that has been our trademark. That’s why when ‘time’ and ‘time efficiency’ are a central campaign theme, we obviously feel happy as Larry. For Gates we came up with an out-of-the-box concept visual for the distributor segment. Both offline and online.
New Headquarters. That simply calls for a decent housewarming party, with a party concept that isn’t just innovative and creative, but also transparent, functional, straight to the point and sustainable. D’M&S merged all these qualities in a totally full-on event.
How to give central stage to a topic such as sea pollution at a congress attended by participants from each corner of the world? With a visual conveying the message in 7 languages without using any words at all. D’M&S created this concept visual, produced all communication material and managed the event to become a big hit. Neat result!
D’M&S turned the average obligatory New Year’s reception into a sensational New Year’s gathering for Voka. A charming venue and a strong message wrapped in a dynamic package sealed the deal.
Saint-Gobain Glass
Last year, manufacturer of construction materials Saint-Gobain Group celebrated its 350th anniversary. At the end of 2015, the Glassolutions department cordially invited its most privileged customers and dealers to where it all began: Versailles. D’M&S ensured a royal welcome.
A stern of a ship that seamlessly transforms under the waterline into a huge red balloon. With this campaign visual, we want to emphasise the light weight of the ROCKWOOL insulation.
Phoenix Contact
How to make a complicated problem clear in a straightforward way? Anything but easy! But not for D’M&S, because we know how to solve this. ‘Keep it simple’ is one of our easy solutions.
Campagnebeeld Phoenix Contact
How do you whet children’s appetite for fresh vegetables? How do you cultivate their green fingers? We helped organic fertiliser manufacturer OSMO launch ‘See them grow!’, an educational garden project to make primary schools greener which at the same time involves the children.
Living Tomorrow
Living Tomorrow brings entrepreneurs together in an inspiring environment. D’M&S constantly looks for innovative techniques that can make a difference for those entrepreneurs. It was only a matter of time for us to become partners in innovation.
Living Tomorrow
How do we attract as many people as possible to participate in the Quarry Life Award? We simply took our existing campaign as a starting point and we gave the online platform a complete makeover.
Quarry Life Award
Gyproc has everything the DIY’er needs to build and finish walls and ceilings with plasterboard. A new communication campaign highlights Gyproc’s all-in-one quality. To actually convince the online visitor to choose Gyproc, we took them on an online customer journey: from Awareness, via Consideration, to Conversion.
Belgocontrol welcomed its most important partners and business contacts to the air traffic control towver in Steenokkerzeel for a special New Year’s reception. D’M&S Events made it a sparkling experience.
A unique location. A fitting concept. The perfect finishing touches. This holy trinity leads to successful events with the return wished for, as was the case for frozen vegetables manufacturer Ardo’s ‘Let’s meet in the field’ event.
Efficiently winning over new customers is the daily concern of Belgian building firm Danilith. We designed a new concept called ‘Home made Homes’ and selected the tools that would ensure a successful communication campaign.
Tintto is a quality label for self-employed interior design and decoration shops. It illustrates the shops’ professional approach and expertise. After freshening up the logo, we recently gave all communication materials a full makeover to increase Tintto’s brand image. Offline and online.
Specialist opticians meet the specs wearers’ every need. To encourage the latter to get along to the former, we made spectacles manufacturer Hoya’s latest promotional campaign that visibly increased its sales.
Brouwerij Haacht
With Adler, Brouwerij Haacht has a premium pilsner in its range. The average pub-crawler does not belong to its trendy target group. Young adults who follow their dreams, on the other hand, do. Our quest led to a campaign that refreshes and reinforces the premium beer’s adventurous image.
Adler campagnebeeld
While corrugated sheets on rooftops degrade the street scene, Solesia’s integrated solar panels and slates upgrade it. Its aesthetic solution is as discrete as the advertising concept we have thought up is eye-catching.
Tubtara® blind rivet nuts are studs that can be mounted blindly. Rest assured that we had our eyes wide open when restyling the logo and the new B2B website.
Real estate with the highest possible return. Wilink ensures its customers the highest quality label when choosing for Wilink Selection. Our online marketing strategy was developed for both higher conversions and increased brand awareness.
How can we generate valuable leads that increase the likelihood of conversion? That’s what Ergodôme, specialist in ergonomic furniture, wanted us to answer. So D’M&S developed an action-oriented online marketing strategy.