Tupperware, the American label of plastic store jars and kitchen solutions, was founded in 1944 by Earl Tupper. In 1951, Brownie Wise introduced the “Home Party”. Today, home demonstrations are known by the whole world. Some years ago, Tupperware launched a webshop, but the home parties seem to remain the best method to persuade consumers of the quality and the design of these well-known household products.
