Who?Innogetics, biotechnologiy company
Innogenetics steps out
“With the originally designed leaflets, Innogenetics is able to explain its genetics tests very specifically at exhibitions.”
Innogenetics NV is an international biotechnology company based in Ghent, which develops and sells products worldwide in the field of infectious diseases, genetic tests, transplantation, neuro-degeneration and oncology. For its ‘Genetic Testing’ department, it had presentation brochures with four leaflets developed to support its representatives. The styling for this was in line with the ‘Abbey Road’ concept of people walking over a zebra crossing – just like the Beatles.