Eureka on the move

Eureka Alliantie represents five companies and service providers in the orthopaedics sector, and the organisation recently launched a new image and graphic identity, care of D’M&S.
“The dynamic logo design formed the basis for a corporate identity symbolising both motion and rest at the same.”

Eureka Alliantie supports and stimulates every form of movement, and the companies operating within the umbrella organisation contribute to this. They manufacture and sell adapted footwear, orthopaedic equipment and develop rehabilitation techniques. Comfortable movement (following an accident or operation) is an absolute priority for Eureka Alliantie, and this is underlined by the new corporate visual: six metal balls that constantly keep each other in motion, and the fitting slogan: “Empowering movement”.